To be one of the most visible business schools in the region, recognised for its whole person education, its focus on corporate sustainability, and its niche programmes and research fields.
To be the priority choice of prospective students for innovative business programmes.
Teaching and Learning
To be a School best known for its dedication to students’ personal and career development, its whole person education of well-rounded business graduates, and its China and global exposure.
Research and Scholarship
To be a centre of excellence for business research in selected strategic areas.
Professional Services and Business Linkages
To contribute to business practice and public policy in Hong Kong, Mainland China, and globally, and to leverage on such linkages in the development of the School’s teaching and research.
Internationalization and Partnership
To further internationalise the School, its faculty and students, programmes and curriculum, and research, and to build on and develop the School’s international partnerships.
To effectively allocate resources to meet the School’s strategic and operational goals.