BUS News

FDS faculty and PhD student capture distinguished paper award

10 Sep, 2015
Dr. Christy Cheung, Associate Professor of the Department of Finance and Decision Sciences, and her PhD student Randy Wong received Distinguished Paper Award at the  "International Conference on e-Commerce, e-Administration, e-Society, e-Education, and e-Technology – Fall Session" (e-CASE & e-Tech 2015-Fall). The Conference was held in the Kyoto of Japan from 8-10 September 2015, jointly organized by Meiji University, National Institute of Technology of Kure College, Shih Chien University, Knowledge Association of Taiwan and International Business Academics Consortium.

The award winning paper titled "Fighting Online Abuse: Understanding User Acceptance of Online Reporting Functions of Social Networking Sites" investigated the factors sharpening individuals' acceptance of online reporting functions for reporting abusive incidents under the technology acceptance framework. The research model was tested with 117 Facebook users. It was found that subjective norm, personal innovativeness and perceived ease of use influence whether they will adopt and use the online reporting functions on Facebook.

The paper is co-authored by Ms. Randy Wong, Dr. Christy Cheung and Dr. Bo Xiao of University of Hawaii at Manoa.