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Programme News

HKBU School of Business joins forces to launch “Study in China” campaign convened by GMAC

27 Jun, 2018
HKBU School of Business joined hands with 10 leading business schools to launch the “Study in China” initiative, convened by GMAC (Graduate Management Admission Council). The initiative addresses the rapidly growing demand for quality higher education in business-related fields amongst international students across 20 Belt and Road regions.

The multifaceted partnership initiative aims at connecting international talent with opportunities to excel in leading business programmes through an online one-stop portal ( and a series of offline to online events running until the end of 2018.

The new initiative brings together a network of leading business schools located in Hong Kong, Beijing and Shanghai, including Antai College of Economics and Management of the Shanghai Jiao Tong University, BiMBA Business School of the National School of Development of the Peking University, China Europe International Business School (CEIBS), Cheung Kong Graduate School of Business (CKGSB); Chinese University of Hong Kong (CUHK) Business School, Fudan University – School of Management; Guanghua School of Management of the Peking University, Hong Kong Baptist University (HKBU) School of Business, Hong Kong University of Science and Technology (HKUST) Business School, Renmin University of China – School of Business, and Tsinghua University – School of Economics and Management.

“The initiative exemplifies the School’s consistent efforts in promoting business education around the world and extending our global reach and impact,” said Prof. Ed Snape, Dean of the HKBU School of Business. He extended a warm welcome to potential students looking to study in China and Hong Kong. He encouraged students to travel to diverse places, going beyond those places with which they are familiar. “As the ‘Belt and Road Initiative’ moves forward, we are opening up exciting opportunities to help you find your way to success through interactions with people from different backgrounds and cultures.”

Initiated by GMAC, a global non-profit association of leading graduate business schools, Study in China is a flagship initiative which aims to empower students to become future business leaders. This particular campaign champions China as an emerging global hub for business education at postgraduate level. The activation of the Study in China online portal ( on 22 June 2018 is accompanied by a range of activities, including the “Study in China” contest, and webinars. A closing ceremony (with press) in Beijing will follow.