|Time||08:00 - 19:00|
|Topic||Value Creation through Branding|
|Venue||Room WLB 602, 6/F, The Wing Lung Bank Building for Business Studies|
|Enquiry||IIBD Secretariat (Tel: 852 3411 5241)|
IIBD Case Competition is a competition for IIBD member and non-member universities worldwide. The Competition highlights the strategic challenges and managerial dilemmas faced by global business leaders. Students have to work under pressure to solve a real world business problem by formulating workable, action-oriented recommendations. The Competition is a test of students’ creativity and problem-solving abilities. These students, as tomorrow’s business leaders, will be better prepared to meet the challenges of a rapidly changing global business environment.
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