To be a business school recognised internationally for its liberal arts and whole person education, and its niche programmes and research fields.
To be a centre of excellence for business research in selected strategic areas.
To be a School known for its dedication to students’ personal and career development, and its whole person education of well-rounded business graduates, nurturing students’ integrity, creativity, communication skills, employability, and commitment to the common good of humankind.
Engagement with Business and Society
To contribute to business practice, public policy and the wider society in Hong Kong, Mainland China, and globally, and to leverage on such linkages in the development of the School’s teaching and research.
To further internationalise the School, its faculty and students, programmes and curriculum, and research, and to build on and develop the School’s international partnerships.
Resource Planning and Capacity Building
To effectively allocate resources to meet the School’s strategic and operational goals.