Head's Message

The Department of Management, Marketing, and Information Systems at HKBU is dedicated to being a leader in whole-person business education and a centre of research excellence. The department has around 50 academic and professional experts, providing cutting-edge knowledge and professional skills for our students. Our faculty members possess a comprehensive portfolio of expertise in the fields of organizational behavior, human resource management, strategic management, consumer behavior, quantitative marketing, strategic retail management, and management information systems. We have carefully designed our programmes to create a rewarding learning environment for both our undergraduate and post-graduate students. The department has two well-established centers –Center for Human Resource Management and the Entrepreneurship and Innovation Center –that strengthen the linkage between the department and the business community. Our human resource management programs at undergraduate and post-graduate levels have both obtained the UK Chartered Institute of Personnel and Development (CIPD) accreditation.

Our faculty members are also dedicated to producing world-class research. We regularly publish in top-tier journals such as Administrative Science Quarterly, Academy of Management Journal, Strategic Management Journal, Journal of Applied Psychology, Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, MIS Quarterly, Information Systems Research, Journal of the Association for Information Systems, Journal of International Business Studies, among many others. The vision of the department is to be a leading research group in Asia in the fields of management, marketing, and information systems.

Please explore our website for more information about our programs, research, students and faculty members, and the latest news at our department.

Dr. Song Chang

Head and Associate Professor
Department of Management, Marketing, and Information Systems
School of Business
Hong Kong Baptist University

Dr. Song Chang

 

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