BUS News

BUS LinkedIn Ambassador Programme Kicks Off with Onsite Training at LinkedIn Hong Kong

14 Feb, 2025

By partnering with industry experts and thought leaders, LinkedIn Learning provides up-to-date content that empowers learners to explore new fields or deepen their expertise. The BUS LinkedIn Ambassador Programme leverages this extensive resource to equip BBA students with digital skills and professional development opportunities. The inaugural cohort of 18 ambassadors recently visited LinkedIn Hong Kong Headquarters on 12th February 2025, successfully completing an onsite visit and training session.

During the visit, ambassadors received specialised training on LinkedIn’s various solutions, explored platform capabilities, and gained insights into Hong Kong's talent market trends. The interactive discussions and expert-led sessions provided them with an in-depth understanding of career-specific strategies, and the evolving job market landscape. One of the ambassadors shared, "I realised that LinkedIn is much more than just a job search platform. It's a comprehensive social media network that also offers e-learning opportunities. While finding jobs is one aspect, the main goal is to connect with others."

The training sessions provided ambassadors with valuable insights into career development and current talent trends. Armed with this knowledge, they will actively promote LinkedIn and LinkedIn Learning within the HKBU community, fostering a culture of self learning and professional growth.

This visit marks the beginning of a 10-month engagement during which the BUS LinkedIn Ambassadors will serve as advocates, raising awareness of these two platforms and encouraging a broader adoption of e-Learning among students. Their mission is to inspire peers to embrace lifelong learning, develop industry-relevant skills, and enhance their career readiness.