Undergraduate Programmes

One of the longest-established business programmes in Hong Kong, the BBA (Hons) degree incorporates the University’s “whole person education” philosophy with a rigorous business curriculum to equip students with the vision, skills, critical thinking and ethics necessary to succeed in the 21st Century. In addition to acquiring a solid foundation in business and general topics, students also learn through a self-selected concentration in one of seven business disciplines. They also get to participate in International exchanges and business internships ensuring practical experience are gained outside the classroom.