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Innovation in Action: School of Business Students Win Bronze at 2024 JingNiuHui Cup

3 Oct, 2024

Innovation in Action: School of Business Students Win Bronze at 2024 JingNiuHui Cup Innovation in Action: School of Business Students Win Bronze at 2024 JingNiuHui Cup

A team of students from the HKBU School of Business has garnered remarkable recognition by winning the Bronze Award at the 2024 JingNiuHui Cup Innovation and Entrepreneurship Competition (JingNiuHui Cup). Held at the Maker Centre of the Beijing Normal University-Hong Kong Baptist University United International College (UIC) in Zhuhai on 28 September 2024, the final competition featured strong contenders, including six UIC teams and two additional HKBU teams from different faculties.

The EZone Project team, composed of three MSc in Entrepreneurship and Global Marketing (MScEGM) students, PANG Boling, CAI Wenxin, and BAI Haowen, distinguished itself by proposing an innovative digital platform designed to leverage social connections to enhance global study paths. This concept not only earned them the Bronze Award but also followed their earlier achievement as Second Runner-up at the School’s Dean’s Cup Business Innovation Gymnasium (BIG) 9.0, a competition focused on helping students to develop and showcase their business ideas. This earlier success led to their nomination for the JingNiuHui Cup.

Dr. Marta DOWEIKO, Assistant Dean (Global Engagement) and Director of the Entrepreneurship and Innovation Centre (EIC), was invited to judge the competition and deliver a speech. She praised the innovative ideas presented and expressed enthusiasm for future collaborations between the UIC and HKBU to foster more achievements.

Additionally, two other HKBU teams from different faculties received accolades, including the Silver Award and the Consolation Prize, for their creative projects.

Since its inception in 2018, the JingNiuHui Cup has been a key event in promoting innovation and entrepreneurship in the Guangdong-Hong Kong-Macao Greater Bay Area. This year’s competition highlighted the innovative abilities and entrepreneurial spirit of students from both institutions, offering participants broader development opportunities and enhanced resource support.

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